THE GUTS: DIY BRANDING

The Guts: The Essential DIY Brand Handbook

The Guts is for stubborn self starters, determined side hustlers and all other types of Idea People who aren’t ready to invest in professional branding.

It’s divided in two four week-long sections, but you can jump around and consume the information however it feels most comfortable to you.

This course helps you to effectively, seamlessly and quickly determine the five things that are CRUCIAL for anyone starting a project that they hope will resonate with an audience. This is your guide, written by Carrie and based on over twenty years in digital branding. You’ll gobble up tricks of the trade, logistics, and truly priceless information that you can put to work immediately.

This work-at-your-own pace guide will be structured over four weeks, but you can progress at your own pace. This will be your branding and communication North Star as you prep and build your new project, or refresh an established brand.

  • Worksheets to help with brainstorming

  • Guidelines for logistics and planning.

  • Anytime there are new updates to the course/reference/handbook, you’ll be notified and receive it for free.


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